4 Skincare Trends To Expect in 2024


New year, new skincare regimen, right? While we cannot predict the future, we can anticipate some positive changes in the skincare industry. As we continue to explore new discoveries, ingredients, and technology, our favorite brands are constantly innovating. Here's what you can expect in the upcoming year for your skin.

1. Personalized formulas: In 2024, skincare becomes more tailored to individual needs. Just as one-size-fits-all rarely works for all body types, the same goes for skincare formulas. Brands like Pure Culture Beauty now offer the ability to test your skin's barrier health and provide custom formulas that specifically address your unique skin concerns.

Beautylish recommends the Pure Culture Beauty Custom Cleanser, Serum & Moisturizer Kit.

2. Scientifically-backed ingredients: While this is not a new concept, we anticipate seeing even more advanced ingredients and formulas than ever before. Years of research have led to intelligent, science-driven formulas with clinical studies and proven results. Two notable brands, Augustinus Bader with their patented TFC8®-powered products and Dr Barbara Sturm with their cutting-edge anti-inflammatory treatments, exemplify this trend. Beautylish recommends Augustinus Bader and Dr Barbara Sturm.

3. Holistic approach to skincare: Extending skincare beyond the face is not a new idea. However, this year, we will witness a holistic approach to overall skin health. Potent ingredients and treatments will no longer be limited to facial products but will also be incorporated into scalp and body treatments.

Beautylish recommends:

- Dr. Barbara Sturm Anti-Aging Neck and Décolleté Cream

- Mila Moursi Neck Contouring Fluid

- Sisley-Paris Neck Cream

4. Less is more: The days of excessive exfoliation and skin irritation are behind us. We have learned that less is more when it comes to skincare. With the sophisticated and personalized formulas available this year, we can effectively address multiple skin concerns without overdoing it.

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